Marketing, Director

Company DescriptionVisa is a world leader in payments and technology, with over 259 billion payments transactions flowing safely between consumers, merchants, financial institutions, and government entities in more than 200 countries and territories each year.

Our mission is to connect the world through the most innovative, convenient, reliable, and secure payments network, enabling individuals, businesses, and economies to thrive while driven by a common purpose – to uplift everyone, everywhere by being the best way to pay and be paid.Make an impact with a purpose-driven industry leader.

Join us today and experience Life at Visa.Job DescriptionThe Marketing Director is responsible for leading marketing objectives, strategies, and programs for Visa and in direct partnership with Clients to support the achievement of both, Visa and Client business and brand objectives.

This individual will lead a team responsible for all aspects of Marketing plans and programs for Cooperatives and new clients for VISA, including Financial Institutions who issue Visa credentials, Merchant Sellers who receive payments for their goods and services from Visa credentials, Fintech partners who enable the growth of the payment ecosystem, Government stakeholders and entities who strive to advance economic inclusion.

This is a unique role : you'll need to be comfortable with all aspects of strategy development and go-to-market execution of marketing programs and plans, investment forecasting, ROI, data and insights analyses, creative, and media plans combined with excellent persuasion skills, executive presence, and a strong desire to drive impact with your work in these markets.Essential FunctionsDevelop marketing strategies to tackle opportunities with multiple audiences to develop co-marketing programs to drive increased Visa businessOversee all aspects of marketing plans, including promotions, events, marketing communications, sponsorships / partnerships, digital marketing, and sales support.Identify continuous actionable consumer insights and opportunities via consumer understanding programs and tools, trends, and data analysesLead sales pitch presentations and develop marketing strategies and plans to support new business deals.Build and enhance partnerships across the organization including Sales, Product, Merchant Solutions, Finance, and Legal to ensure effective implementation of marketing strategies and plans.Reimagine the use of Visa's key sponsorships and assets including Events, FIFA Partnership, the Olympic Games Partnership, Disney+ partnership and others.Define the Social Media marketing strategy bringing your knowledge and creativity to look for innovative ways to capitalize our social, digital, and mobile channelsLead media and creative Agency management including brief, Statements of Work and Agency Budget ManagementWork within a complex and often ambiguous environment, to drive rigorous, fact-based recommendations to Clients, other executive, functional, or regional management while supporting syndication with stakeholders across the organizationBe innovative and curious, always looking for ways to do things better while driving success and sharing it, as well as learning from / sharing failures.This is a hybrid position.

Expectation of days in office will be confirmed by your Hiring Manager.QualificationsBasic Qualifications 10 or more years of work experience with a Bachelor's Degree or at least 8 years of work experience with an Advanced Degree (e.g. Masters / MBA / JD / MD) or at least 3 years of work experience with a PhDPreferred Qualifications 12 or more years of work experience with a Bachelor's Degree or 8-10 years of experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or 6+ years of work experience with a PhDExperience in marketing communications, media, and / or trade marketing in a multi-national company and with international brandsProven experience to develop new business, projects and ideas from ideation, to negotiation and qualification.You have proven experience on developing marketing strategies and communications based on business objectives and executing marketing programs delivering measurable business and brand resultsYou have experience managing and motivating external advertising, promotional, and media agency partners.You have stellar written and verbal communication skills and can present with impact in both Portuguese and English.You have proven experience working with financial indicators to measure business performance including ROI and accurately forecasting sources of cost, revenue, and risk with an ability to summarize business and financial data in a useful manner for planning and decision-making.You have advanced planning and organizational skills with an impeccable attention to detail, yet you can see and convey the "big picture".

You have stellar analytical and problem-solving skills, and can break large problems down into smaller, solvable problems, and gather the data / input you need to solve themYou are self-improvement and learning oriented and you approach problems with an open mindYou have proven to be an exceptional influencer in your career with a unique ability to drive alignment in your agendaYou can structure, manage, lead a team, and coordinate complex projects with multiple stakeholders at both senior and junior levelsYou have stellar entrepreneurial mindset and take initiativeYou are fully bilingual, English and Portuguese.Additional InformationVisa is an EEO Employer.

Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status.

Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.