OverviewTurn analytics into thumb-stopping 9 : 16 short-form videos that drive installs for CodyCross, Stop, and Everyday Puzzles.
You'll connect platform data ? creative hypothesis ? on-camera execution ? iteration.What you'll doOwn weekly ad packs : concept, script, film (self + colleagues), edit, and deliver 3–5 short videos (30–60s) for TikTok / Reels / Shorts with quick variants for A / B tests.Be both analyst and talent : pull learnings (hooks, retention dips, sound performance) and appear on camera to validate the next creative hypothesis.Write the words : captions, on-screen copy, and post texts tailored to each platform's best practices (fast hook, clear CTA, native tone).
Reply & amplify : turn comments into content (incl. video replies) to fuel engagement and new angles.Partner with UA : tag assets, propose tests, and read results against IPM, CTR, CVR, CPI, ROAS; kill losers fast, scale winners.Localize smartly : coordinate captions / VO and trend tweaks for our nine languages; prioritize formats that travel.Stay platform-native : follow TikTok Creative Codes, Meta Reels guidance, and YouTube Shorts ads best practices.Must-havesSocial media analyst training (or equivalent) : you can instrument tests, read retention curves, and turn insights into specific creative changes.On-camera comfort + short-form craft (hooks, pacing, captions, sound).
Show vertical work you shot / edited yourself.Tooling : CapCut or similar + Premiere / DaVinci; publishing basics in TikTok / Meta / YouTube.Nice to haveWord / puzzle gaming fluency (gameplay capture + face-cam).
Multi-language copy instincts; basic motion graphics; comfort hosting quick lives / AMAs around releases.What success looks likeCreative performance : sustained lift in IPM vs. control; CPI at or below target; stronger early-hook retention (0–3s, 3–10s).
Learning velocity : 4–8 valid creative tests / week with clear readouts; faster time-to-first-winner on new concepts.Scale signal : winners that hold ROAS when spend increases (i.e., not just cheap clicks).
What We OfferCompetitive compensation e benefits (Health plan, Profit sharing, Paid time off).
Chance to impact millions with high-performing creative.Culture that values experimentation, data, and collaborative creativity.Remote-friendly, flexible hours, and modern creation tools.How to applySend 3–5 vertical videos you shot / edited and a brief analyst readout (what you'd change next based on metrics).
Record a 30–45s on-camera pitch : "My first Fanatee ad concept and why it wins."Include a one-pager : 3 testable series formats for word-game players (hook, CTA, hypothesis, metric to watch).
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Social Media • Barueri, São Paulo, Brasil