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Overview of the Role
The CRM / Reactivations Analyst will be a key player in a high-impact team driving significant revenue growth. This role demands a quantitative approach to marketing, with a focus on innovative campaign strategies, performance analysis, and continuous optimization of reactivation initiatives.
Key Responsibilities :
- Managing existing triggers and campaigns to maximize revenue generation.
- Launching experiments to test hypotheses on new revenue-generating tactics (e.g., audience, messaging, triggers).
- Analyzing daily, weekly, and monthly campaign performance to provide insights into what's working and what's not working.
- Researching and sharing best practices to improve campaign performance.
- Performing quality assurance on emails and campaigns to achieve an error-free launch target.
- Coordinating across teams by managing projects, timelines, and multiple priorities.
- Investigating issues, identifying root causes, and proposing smart, actionable solutions.
- Navigating ambiguity as the team pioneers new initiatives, including AI integration.
Requirements :
CRM Experience : 2+ years in CRM or Lifecycle MarketingB2B Expertise : 2+ years of B2B experienceEmail Marketing : 2+ years of Email Marketing experienceUS Company Experience : Previous work with US companies (Plus)Language : Advanced level of EnglishBenefits :
Flexibility : Choose where and how you work for enhanced creativity and innovation.Tailored Compensation : Personalize your earnings to suit your financial goals.Tech-Driven Tools : Access cutting-edge resources for seamless collaboration and productivity.Autonomous Workflow : Take control of your schedule to achieve work-life balance.Well-being : Enjoy generous leave policies for rest and rejuvenation.Diversity & Inclusion : Thrive in a diverse and inclusive environment.Collaboration : Engage with industry leaders for collective growth.Development : Access mentorship and growth opportunities for continuous advancement.If you are interested in being part of a team composed of the best professionals and working 100% goal-oriented in an innovative environment, but with the structure and resources of a multinational market leader, do not hesitate to apply!