SEO Senior Analyst– [English Speakers Mandatory]
Chili Digital is a performance-driven digital marketing agency operating across Latin America.
We specialize in SEO paid media conversion rate optimization (CRO) and data-driven marketing strategies that maximize return on investment. Our approach is rooted in technical expertise and analytics ensuring brands achieve sustainable growth through measurable results.
We are committed to fostering homegrown talent and helping the best companies in our region compete on a global scale while supporting international brands in thriving across Latin America.
Why Join Us
Joining Chili Digital is an exciting opportunity if youre looking for:
Full Ownership: Take ownership of SEO strategies and campaign performance from planning and prioritization to execution and optimization with significant autonomy and client-facing responsibility.
Process & Performance Culture: We believe results come from process. Youll be backed by frameworks tools and data to deliver consistently and identify opportunities for continuous improvement.
Cross-Functional Collaboration: Work closely with Content Paid Media BI and other teams to build integrated performance strategies and deliver stronger results for clients.
Leadership & Growth: As a Coordinator youll play an important role in supporting the development of SEO Analysts and Juniors improving processes and raising the quality and consistency of our SEO delivery.
Growth & Recognition: At Chili your impact is visible. Youll be supported in career development upskilling and gaining visibility for your achievements.
About the Role
Were seeking an experienced and highly organized SEO Coordinator to oversee SEO strategies and delivery across a portfolio of clients.
This role combines SEO expertise strategic thinking campaign coordination client management and team leadership. You will be responsible for ensuring that SEO campaigns are strategically aligned with client objectives that deliverables are executed to a high standard and that the team consistently meets deadlines and performance expectations.
You will oversee the full SEO lifecycle including strategy development keyword research technical and content audits competitor analysis content and off-page strategies implementation follow-up performance analysis and reporting.
You will also support and guide SEO Analysts and Junior team members reviewing deliverables helping prioritize work identifying bottlenecks and ensuring Chilis SEO standards are consistently applied.
Campaigns and task delivery must be managed through our internal CRM/task management system with strong documentation tracking and accountability expected throughout the process.
This is a remote client-facing role requiring strong communication skills strategic thinking and the ability to manage multiple accounts and priorities independently.
SEO Strategy & Campaign Coordination
SEO Strategy: Develop and coordinate SEO strategies based on business objectives organic performance competitive landscape and growth opportunities.
Campaign Planning: Define priorities timelines deliverables and SEO initiatives across multiple client accounts.
Keyword Research: Conduct and/or oversee intent-based keyword research clustering funnel alignment and opportunity analysis.
Content Strategy: Develop SEO content strategies and review blog briefs landing page recommendations and content plans to ensure alignment with search intent and business objectives.
Technical SEO: Lead and/or review technical SEO audits identify critical issues prioritize recommendations and coordinate implementation with developers and other stakeholders.
Off-Page Strategy: Define and oversee backlink and off-page strategies including domain targeting link opportunities and quality assessment.
Competitor Analysis: Conduct SERP analysis competitor benchmarking content gap analysis and identify opportunities to improve organic visibility.
Implementation Follow-Up: Coordinate with Content Development and other teams to ensure SEO recommendations are implemented correctly and within agreed timelines.
Team Coordination & Quality Control
Task Coordination: Monitor SEO deliverables deadlines priorities and workload across assigned accounts.
Quality Assurance: Review SEO deliverables produced by Analysts and Junior team members ensuring they meet Chilis standards before being delivered to clients.
Team Support: Provide technical and strategic guidance to SEO Analysts and Juniors helping them solve problems and improve their execution.
Prioritization: Identify bottlenecks overdue activities and high-impact opportunities ensuring the team focuses on the work that can generate the greatest business impact.
Knowledge Sharing: Contribute to internal SEO processes documentation training materials and best practices.
Performance Follow-Up: Support the development and performance management of SEO team members through clear expectations feedback and actionable guidance.
Client Relationship Management
Client Ownership: Act as a strategic SEO point of contact for a portfolio of clients ensuring expectations priorities and objectives are clearly aligned.
Client Meetings: Lead monthly performance meetings and participate in strategic discussions with clients.
Communication: Provide clear updates on progress results challenges and next steps while maintaining agreed SLAs.
Strategic Recommendations: Proactively identify opportunities and challenges and translate SEO data into clear recommendations for clients.
Relationship Management: Build trust through transparent communication consistent delivery and a strong understanding of each clients business objectives.
Escalations: Identify potential risks or client issues early and coordinate the appropriate internal response.
Analysis & Reporting
Performance Analysis: Analyze organic traffic rankings visibility CTR conversions and other relevant KPIs to evaluate campaign performance.
Monthly Reporting: Prepare and/or review results-driven reports that communicate key performance trends wins challenges and opportunities.
Insights: Go beyond reporting numbers by identifying the why behind performance changes and defining actionable next steps.
Data-Driven Decisions: Use data from GA4 Google Search Console SEMrush Ahrefs Looker Studio and other relevant platforms to inform strategy.
Business Alignment: Connect SEO performance to broader business objectives and help clients understand the impact of organic search on their business.
Requirements
35 years of experience in an SEO-focused role ideally within a digital marketing agency.
Strong understanding of on-page SEO technical SEO content strategy and link building best practices.
Proven experience managing SEO campaigns end-to-end including strategy keyword research audits content briefing implementation follow-up reporting and optimization.
Experience managing multiple SEO accounts and priorities simultaneously.
Strong experience with tools such as GA4 Google Search Console SEMrush Ahrefs Screaming Frog and Looker Studio.
Demonstrated ability to conduct prioritize and follow up on technical content and off-page SEO audits.
Strong analytical mindset with the ability to translate data into actionable SEO strategies and business recommendations.
Strong organizational and project management skills with experience using ClickUp SENTR or similar CRM/task management platforms.
Experience reviewing or mentoring other SEO professionals is highly desirable.
Experience in client-facing roles with excellent communication presentation and stakeholder management skills.
Ability to work independently in a remote environment manage priorities effectively and maintain strong accountability for deadlines and deliverables.
Advanced English mandatory.
What Were Looking For
Were looking for someone who doesnt just know how to execute SEO tasks but understands why they matter and how they contribute to business growth.
The ideal candidate is proactive analytical organized and comfortable taking ownership. You should be able to identify problems before they become bottlenecks challenge assumptions with data guide others when needed and communicate complex SEO concepts clearly to both technical and non-technical stakeholders.
If youre ready to take the next step in your SEO career and combine strategy execution client management and team coordination wed love to hear from you.
Employment Type : Employee
Experience: years
Vacancy: 1