Lead Field Marketing Specialist B2C

About the Role

We are looking for a Lead Field Marketing individual contributor to join VTEX Brazil with a primary focus on the B2C segment.

In this role you will be responsible for turning marketing strategy into strong execution building relationships generating demand connecting different audiences and strengthening VTEXs presence in the market.

You will plan and execute the B2C Field Marketing strategy including proprietary and third-party events content initiatives sponsorships partnerships and brand activations. You will also support demand generation and customer acquisition initiatives creating campaigns and narratives that make our products solutions and market trends clear and relevant to different audiences.

Your responsibilities will include:

• Planning and executing the Field Marketing strategy for the B2C segment.
• Leading the planning and delivery of proprietary and third-party events.
• Developing content communication and relationship initiatives that strengthen the VTEX brand.
• Supporting demand generation and new customer acquisition initiatives.
• Building and managing relationships with customers prospects partners promoters and detractors.
• Identifying negotiating and managing sponsorships partnerships and strategic activations.
• Working closely with Sales Customer Success Marketing Product and ecosystem partners to drive business results.
• Creating campaigns and narratives that translate products solutions and market trends into simple and relevant messages.
• Using Artificial Intelligence to improve productivity content creation planning and execution.

For this position you are required to attend the São Paulo office four days a week from Monday to Thursday with remote work on Fridays.

About the Team

You will join the VTEX Brazil Field Marketing team and work closely with multiple internal teams including Sales Customer Success Product and other Marketing functions.

The role is highly collaborative and has frequent interaction with customers prospects partners suppliers and other members of the VTEX ecosystem. You will help connect these audiences identify opportunities and turn ideas into initiatives that create demand strengthen relationships and increase VTEXs relevance in the B2C market.

We value people who combine strategic thinking with hands-on execution and who are comfortable taking ownership from initial planning through delivery and analysis.

Who you are

• You have solid experience in Field Marketing B2B or B2C Marketing Events Communications or a related area.
• You have strong experience planning and executing events.
• You have excellent written and verbal communication skills.
• You can transform complex topics into simple clear and relevant messages.
• You are comfortable creating content for different audiences and channels.
• You have experience negotiating and managing sponsorships partnerships suppliers or external stakeholders.
• You build strong relationships and can work effectively with customers partners suppliers and internal teams.
• You are organized autonomous and able to manage priorities in a fast-paced environment.
• You have a hands-on approach a strong sense of ownership and a high level of execution.
• You have a digital mindset and are familiar with using Artificial Intelligence tools in your daily work.
• You are curious creative collaborative and focused on achieving results.

About VTEX

VTEX (NYSE: VTEX) is the composable and complete commerce platform that delivers more efficiency and less maintenance to organizations seeking to make smarter IT investments and modernize their tech stack. Through our pragmatic composability approach we empower brands distributors and retailers with unparalleled flexibility and comprehensive solutions enabling them to invest solely in what provides a clear business advantage and boosts profitability. VTEX is trusted by 2.400 global B2C and B2B customers including Carrefour Colgate Motorola Sony Stanley Black & Decker and Whirlpool having 3.400 active online stores across 43 countries (as of FY ended on December 31 2024).

Founded in the year 2000 VTEX has a history of being unstoppable. Completely against the odds VTEX is leading a high-tech industry and positioned above market giants. We are building an extraordinary future with more than 1300 employees scattered across 25 locations in 16 countries in Latin America North America Europe and Asia. For more information visit .

At VTEX you will work in a challenge-driven environment and collaborate with amazing peers. If you are powerful individually join us and we will be unstoppable together.

Benefits

Youll be entitled to a comprehensive benefits package including:

• SulAmérica Health coverage
• Dental Plan (Sulamerica Odonto)
• Life and travel insurance
• Meal allowance with Flash card (R$ 1077 / month)
• Friday in Focus: dedicated Friday afternoons for personal development and well-being
• Transportation Allowance (optional)
• Totalpass (optional)
• many more!

Required Experience:

IC

Employment Type : Full-Time
Experience: years
Vacancy: 1