Head of Growth Marketing

Overview

Head of Growth Marketing at Common Thread Collective (CTC). This role focuses on crafting data-driven forecasts and executing growth strategies, fostering strong client relationships, and representing CTC’s distinctive approach to media acquisition and its tools.

What We Look For

This place isn’t for everyone, but it might be for you if you value core company principles and are ready to commit to high standards in growth marketing and client collaboration.

Responsibilities

• Lead data-driven growth strategies and forecasting, aligning with client goals and CTC methodologies.
• Foster transparent communication with clients, detailing steps taken and comparing results to projections.
• Represent CTC’s approach to media acquisition and associated tools; drive execution and accountability within the team.
• Contribute to growth initiatives and ensure campaigns are built using CTC’s structure and best practices.
• Monitor campaigns, adjust budgets and strategies to maximize KPIs and daily projected targets.
• Develop growth forecasts and maps using the Prophet system; analyze data to support strategic planning.
• Collaborate with team members (Google Strategist, Creative Strategist, Email Strategist) and ensure data integrity across client work.
• Lead and participate in ongoing process improvement, ensuring high-quality client deliverables and adherence to timelines.
• Participate in client communications, providing daily performance updates and weekly strategic updates.

Qualifications & Personal Attributes

Required Skills & Experience

What Success Looks Like

Compensation & Benefits

Location & Work Environment

Fully remote with flexible scheduling; autonomy with regular feedback, accountability, and opportunities for growth.

Other

Job is client-facing and involves collaboration within a growth-focused team.

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