Paid Social Marketer

Join to apply for the Paid Social Marketer role at GrowthPair.

We are seeking a Paid Social Marketer to support our paid social efforts across Facebook, Instagram and TikTok.

This role is responsible for planning, executing, and optimizing paid social campaigns across platforms to drive brand awareness, engagement, and conversions.

Key Responsibilities

Craft paid social strategies that align with business goals and target audience

Set up and manage campaigns across platforms like Facebook and TikTok

Strategically allocate budgets across various social platforms

Create visually compelling ad creatives, including images, videos, and carousel ads

Write persuasive ad copy that captures attention and drives conversions

Conduct A / B tests on creative, copy, and targeting to identify the most effective combinations

Continuously monitor ad performance and make real-time adjustments to improve results

Analyze campaign data to uncover insights and trends that can inform future strategies

Qualifications

3+ years experience managing paid social campaigns

Proficiency in social advertising platforms (e.g., Facebook Ads Manager)

Strong analytical skills and ability to interpret data to make informed decisions

Excellent copywriting and visual design skills for ad creation

Knowledge of audience targeting and segmentation techniques

Familiarity with digital marketing tools and analytics platforms (e.g., Google Analytics)

Ability to work during U.S. work hours (PT / ET)

Competitive USD pay

Health insurance stipend

WFH stipend

Education stipend

Co-working membership

Training modules access

Annual performance review

10 PTO days per year

We are open to full-time candidates from Latin America and the Philippines.

This is an opening for future consideration with one of our amazing clients.

Seniority Level

Associate

Employment Type

Full-time

Job Function

Advertising, Marketing, and Project Management

Industries

Staffing and Recruiting

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