Website and Demand Capture Manager | Brazil

Overview

Website and Demand Capture Manager | Brazil – Degreed is the upskilling platform that fuels growth and innovation through lifelong learning. We bring together LMSs, courses, videos, articles, projects, and real-world skill insights, matching opportunities to skills, roles, and goals. For businesses, Degreed helps build a culture of learning that attracts, develops, and retains top talent, driving individual and company success. Our mission is to discover, empower, and celebrate the next generation of global expertise.

Join us in shaping the future of learning and workforce development.

The Website & Demand-Capture Manager is a modern growth marketer with strong technical chops, deep understanding of digital acquisition, and a relentless focus on performance. This role blends technical execution with creative experimentation to drive qualified traffic, optimize conversion paths, and uncover new growth levers across the website and digital channels.

We value speed, experimentation, and continuous evaluation of emerging platforms, technologies, and tactics. This role is hands-on in HubSpot and GA4, fluent in digital media and SEO, and operates with a growth-marketing mindset and a clear focus on measurable outcomes.

Key Skills

• Proficiency with HubSpot CMS, Google Tag Manager (GTM), GA4, Google Search Console, and SEMrush
• Strong technical foundation in HTML, CSS, and PHP for performance tuning and troubleshooting
• Expertise in website optimization, including page speed, redirects, schema markup, sitemaps, and robots.txt
• Experience with UTM tracking, campaign tagging, and marketing attribution
• Localization workflows and global content management
• Hands-on experience in digital performance marketing including A / B testing, SEO strategy and execution, landing page optimization, analytics dashboard creation, reporting automation, and lead flow alignment
• Experimental mindset with interest in AI-driven growth tactics and a test-and-learn approach
• Strong cross-functional collaboration with Content, Product Marketing, Creative, and RevOps teams
• Experience managing agency relationships and holding partners accountable for results
• Highly outcome-oriented with a focus on performance, impact, and iteration

Key Responsibilities

Build, test, and maintain landing pages, forms, and CTAs using HubSpot CMS

Own SEO infrastructure : metadata, schema markup, redirects, robots.txt, XML sitemaps

Partner with Content Strategy to execute and evolve the SEO content roadmap

Nice-to-Have Skills

Compensation

The total monthly pay range for this role is R$20,000 - R$25,000. Actual compensation packages are based on factors including skill set, depth of experience, certifications, and location.

Diversity & Inclusion

We celebrate diverse perspectives and backgrounds, fostering an inclusive environment where everyone can thrive and contribute. Growth mindset and collaboration are core values that support learning and career development.

Work Environment

Degreed offers flexible work arrangements. Some roles are fully remote, others are hybrid; check role details for specifics. Remote / hybrid roles involve virtual collaboration via tools like Zoom and Slack. This role may require prolonged computer use and the ability to interpret written and verbal communication effectively. We are committed to an inclusive and adaptable work environment that enables every team member to thrive.

Additional Information

Degreed is an equal opportunity employer committed to a workplace free from discrimination and harassment. We do not discriminate based on race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by law. This policy applies to all aspects of employment including recruitment, hiring, career development, compensation, and training.

Accessibility & Accommodations – We provide reasonable accommodations for applicants with disabilities. If you need assistance, please let us know.

Fraud precautions : Degreed will never conduct recruitment via WhatsApp, Telegram, or direct messaging, never request sensitive information in unsolicited communications, and never offer jobs requiring upfront payments. Official communications originate from a degreed.com email address or phone number. If you encounter suspicious activity, report it immediately.

Global Data Privacy Notice for Job Candidates

Your data may be processed in line with GDPR and CCPA where applicable. Review our Global Data Privacy Notice for details and note that by submitting your application you acknowledge the use and processing of your data in accordance with applicable laws.

#J-18808-Ljbffr