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Senior Amazon PPC Manager

MellanniBrazil

Há 2 dias

Descrição da vaga

Mellanni is a US-based textile brand dedicated to providing exceptional home products to families worldwide. With 400,000 rave customer reviews and counting on Amazon, we’re proud to sell everyday essentials that are affordable, luxurious, and long-lasting.

Starting as a small family business in 2014, within the past seven years Mellanni has expanded at a rapid pace. Our 90,000-square-foot warehouse in New Jersey now serves diverse marketplaces such as Amazon, eBay, and Walmart. Now a strong and efficient company with a high level of sales, we wish to bring like-minded professionals aboard to join our friendly international team from all over the US, South America, Europe, and Asia.

We value our employees and offer competitive compensation with benefits. If you’re looking to make a difference in a small but fast-paced company, this is an excellent opportunity with lots of room for growth.

The Role

Job Summary :

The Sr. Amazon PPC Manager assists with the development of Amazon advertising opportunities, analyzes marketing data, and maintains the overall performance of the advertising campaigns

Supervisory Responsibilities :

Oversee and Manage the Amazon PPC team

Duties / Responsibilities :

Create, plan and maintain a variety of PPC campaigns across multiple channels to support product launches of new products
Oversee existing campaigns and make recommendations on how to optimize them
Analyze trends and make data-driven decisions
Track results, keywords and adjust campaigns to deliver a sustainable ACOS and sales volume
Report on existing campaigns suggests A / B testing and improvements
Thorough analytics and implementation of up-to-date methods and algorithms.
Perform all other duties as assigned

30 / 60 / 90 day success measure :

In the first 30 days, our Senior Amazon PPC Manager will immerse themselves in understanding our current advertising strategies on the platform, ensuring a seamless transition into their role.

By day 60, they will have audited and optimized existing PPC campaigns, demonstrating their proactive approach to maximizing ROI and minimizing ad spend.

By day 90, they will have implemented new strategies or tactics to improve campaign performance and drive increased sales or conversions, showcasing their expertise in Amazon advertising.

Ideal Profile

Qualifications :

Direct experience managing Amazon self-service DSP

1.5+ years of multi-campaign, full-funnel PPC management experience, analyzing and adjusting bids, keywords, and placements to achieve target ACoS, TACoS and sales volume

Successful experience working with large budgets ($5,000 / day) additionally, with a large number of products (200+ products)

Proficient with Amazon’s platform with the ability to learn ongoing product updates, supporting the data

Familiarity and experience with various campaign types, including sponsored products, brands, display, and video

Proficient in conducting keyword research and tracking

Strong analytical abilities, making data-driven decisions

Experience supporting multiple product launches is a plus

Previous experience with the Skai platform is a plus

Experience with multiple platforms like Amazon, Google Ads, Facebook, Bing, and Pinterest is a plus

Knowledge of G Suite and Microsoft Office Suite

Educational and Language Requirements :

High School Diploma or GED equivalent

Upper Intermediate level of English (both written and verbal)

What's on Offer?

Join a market leader within Ecommerce / Marketplaces

Opportunity within a company with a solid track record of performance